Frank Reps

Frank is one of the leading reps of artists in the fashion and beauty industries. They came to us with the goal of creating a clean, minimalist brand identity and website that communicated chic, discerning taste and high fashion. We created the logotype and color palette, and then designed the entire site around them.

At its core, this is a portfolio site with an enormous amount of content, and our challenge was to make it feel so clean, that each artist and each piece of work is seen and appreciated alone, without any visual distractions.