Office of Innovation
Building new ways to access the power of Jewish life.
OOI is a creative agency that launches programs for young adults that build communities for personal development based in Jewish values and learning. They bring a unique spirit of experimentation, humor, emotional honesty and the unexpected to both their projects and their own work. We were tasked with creating a brand and website that embraces both the playful and the meaningful in order to offer a vision of how we can use both to better connect with each other and ourselves.
Brand/Website
The icon
A flexible use of fundamental geometric shapes provides a playful, dynamic palette with which to inspire creativity and the pleasure of the unexpected.